Culture, Visual arts




Nollywood in Cameroon: Transnationalisation and reception of a dynamic cinematic culture

The movie industry in Cameroon grows as they embrace various cinematic cultures notable that of Nigeria and recently America. As…

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The movie industry in Cameroon grows as they embrace various cinematic cultures notable that of Nigeria and recently America. As portrayed in the movie Bambloozler.

Directed by Chidi Mokeme , Bambloozer is one of the Cameroon produced movie which blends with Nigeria and America.

Other theatre arts like The Therapist eventually saw a perfect collabo between Nigeria and Cameroon movie industry.

One clear index of Nollywood imperialism on Cameroonian cinema is the apparent “nigerianisation” of the anglophone cinema sometimes nicknamed “AgloCam cinema”.

Through a number of studies, researchers have been able to establish the fact that the new frenzy among anglophone film producers has been to copy Nollywood cinematic paradigm and to even superimpose them on their productions in total disregard to the principles or originality and creativity.

Kanjo (2009) has for instance, underlines the fact that most rising Collywood stars tend to get inspiration from their Nollywood counterparts.

In guise of explanation, he notes that: “if Cameroon is fond of Nollywood, it is also thanks to Jim Iyke, one of the most talented Nigerian actors. Jim has inspired many rising Cameroonian actors who say they must work hard and be like him”.

Many Cameroonian actors and film producers seek to emulate their Nigerian counterparts, even at the cost of “Nigerianising” their films.

Another strong vector of Nollywood’s influence on Collywood has been technical cooperation and partnerships between Nollywood actors and film makers with their Cameroonian counterparts.

For some decades now, many Nigerian producers or actors have taken parts in Cameroonian film productions.

And from many indications, their inputs in such productions have most often resulted in “nigerianising” or culturally (re)defining the productions at various degrees.

Nigerian actors and superstar Emeka Ike for instance took part in a Collywood film production titled “Royal Destiny”. Nollywood films have thus constituted a traveling idea and a multidimensional carrier of the African story.

Nevertheless, Cameroon is gradually emerging in the movie industry with the help of collaborators of these various industries . Netflix already records 4 movies amongst which the Fisher man’s Diary produced Kang Quintus.

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